Skip to main content

Why Site Speed Still Matters

The marketing stack dictates infrastructure before content


Success in an earned media channel like organic search hinges on content. Specifically, on producing helpful content that has the ability to rank. Google has focused its recent algorithmic updates largely on promoting great content and natural links, and penalizing weak content with unscrupulous links (see also: Medic, BERT, and its legacy predecessors like Panda, Penguin, and Hummingbird).

DigitalOye, Top SEO Company in New York City for professional SEO service in York to rank your website high on SERP for organic leads and traffics.

But as SEO professionals prioritize content recommendations, keyword research, and link acquisition strategies (the more immediate factors in obtaining rankings), they risk devaluing technical changes — including site speed — that absolutely make clients more money on their existing organic audiences.


No content or channel initiative works without infrastructure (i.e. fast websites) and analytics. They are foundational to digital marketing success.

Content marketing is undeniably effective at getting sites to rank in search engines, which might satiate a client’s curiosity about what SEO can do for their visibility. And you might even be able to get slow sites to rank consistently, but the lack of attention to infrastructure will eventually come back to haunt you in conversion rates. Read More At https://moz.com/blog/why-site-speed-still-matters Source Of Blog Content.
Labels:
Location: United States

Comments

Post a Comment

Popular posts from this blog

Google's December 2020 Core Update: By the Numbers

On December 3rd, Google announced that they were rolling out the   latest Core Update . Initially, the bulk of the impact seemed to arrive on that date, with MozCast spiking at 112.4°F: We measured above-average ranking flux in the three days prior to the update announcement, and a few days after the announcement, but the bulk of the flux seemed to occur on the roll-out day. (The dotted line represents the 30-day average prior to December 3rd.) How did December 2020 compare to other Core Updates? While technically the third largest named core update, Google's December Core Update was very close in measured impact to the May 2020 Core Update and the August 2018 "Medic" Update. Winners and more winners Back in May, I  came down pretty hard  on winners and losers reports. I don't want to discourage all core update analyses, but our rush to publish can produce misleading results, especially with multi-day updates. In May, I settled on a 7-day update analysis, comparing th...
1 comment
Read more

Traits of top SEO Company

Optimized websites are indispensable for building a strong brand image on the virtual platforms. The online framework has proven to be one of the most effective formats that can help a brand to gain greater recognition from the global market. It is a professional  SEO Company   who can make a major difference to the overall quality and affectivity of your corporate website. Naturally the quality of these experts’ agencies makes a major difference to your company. This is why you must be on the lookout for certain traits at the time of hiring these services. Let us take a look at them. Past clients These days many companies of different scale and coming from different industries have a requirement of these services. Different companies with different structures obviously have different SEO requirements. Experts working with different companies and corporate clients have the experience of coming in contact with different kinds of challenges and hence come up with different ideas...
51 comments
Read more

Hire Top SEO Agency in Noida to be on top of the web game

  Corporate websites have become undeniably important in the current times. Without a doubt corporate websites have become one of the most important marketing tools for different organizations coming from industries across the world. Hence working on the quality of the corporate website is seriously important. Additionally the corporate website is the single window that helps the company to reach out to millions of buyers in the global market and educate them about the company and its profile. A top SEO Company in Noida actually helps you with juts this. Much more than visibility Often people feel that SEO or search engine optimization is a science or a technique of improving the visibility of the website across the search engines. This as a notion is not incorrect but at the same time it does not really begin and end with just this. SEO services actually help to work, upgrade and improve the overall quality of the website as a whole. Let us take a look at the other aspects of SEO...
43 comments
Read more